The Needle In The Haystack


Dr. Isaac B. Horton, III

Dr. Isaac B. Horton, III

The “needle” in the haystack (the almost impossible search for something very valuable that is compact, lost or hidden in something that is relatively enormous) is an old adage that is more relevant today than ever. Entrepreneurs may experience the “hay” as information, intellectual property, markets, technologies, laws and regulations, ideas, distribution channels, financial methods and institutions, strategies, manufacturing technique, new materials, relationships and the size and number of competitors.   Almost everything in business is increasing in size and complexity. Fortunately, the size and number of opportunities, the speed to produce a new product, and the speed to sell a product, globally, are also increasing. Google’s CEO Eric Schmidt, says “every two days we now create as much information as we did from the dawn of civilization up until 2003”. That equates to one billion gigabytes of information. The haystack is growing exponentially. It has grown through the roof of the barn and is now in the clouds!

The overall strategy to enter the market has shifted. We can no longer keep products or businesses a secret. We cannot go unnoticed by major competitors by just selling in our local community, expanding into a region or gradually developing the market in a country. Giants from around the world see us as soon as we market our product, anywhere. They lobby for laws to prohibit or limit our product. They quickly improve upon our product, cut off distribution channels, claim patent infringement or recruit our key employees. This shift indicates that the introduction/retirement cycles for products continues to shorten. The haystack is not only growing larger but the time to find and monetize the “needle” has become shorter. The strategies once useful in increasing our abilities to find and monetize the “needle” have quickly become obsolete.

Are you looking for the “needle” in your “haystack”?  Are you overwhelmed by the size of your haystack? In today’s market, as entrepreneurs, it is a fair hypothesis to say hundreds of thousands of people have their heads in the haystack looking for the needle. Imagine being in this hot and nasty fight just to get to the haystack (your market) and now you will need to join thousands of others looking “needle” (opportunity) which is essential to any success model. Can you really afford to continue to hunt for your “needle”. Haystack Needle Pro is a customized system and platform which will immediately support you in finding, developing and monetizing your “needle”. You will gain access to credible, accurate, current information plus proven professional to help you discover every needle you need.

Imagine facing your haystack with the Haystack Needle Pro who confidently walks up to the haystack with a magnet and draws your needle out in front of everyone and moves you over and beyond the activity of searching to production and monetization.

In this series, we will discuss the critical areas of starting, growing, maintaining and monetizing your new business or reenergizing your current business. We will provide online materials to enhance your learning experience and to develop your success model. We provide case studies on key business areas. Haystack Needle Pro’s team of experts will help you build a platform to step on and take your business to the next level.

For example, we will provide experts, coaches and information on:

  1. The key elements of personal growth needed to run a company.
  2. How to create Intellectual property.
  3. How to raise capital.
  4. International Business Development.
  5. Compensation packages for employees, board members and advisors.
  6. And many more topics

This is the wisdom age. It will take wisdom to find the “needle”. We invite you to Listen to this 2-minute video as we offer an explanation of the Wisdom age.

Dr. Isaac B. Horton, III has more than thirty-two years of business experience of which ten of those years, he worked in major corporations in research, manufacturing, international sales and marketing, strategic planning, and profit loss responsibility. He left corporate in 1994 and has more than twenty-two years of experience as an entrepreneur. Dr. Horton has been awarded over 140 patents, taken companies public, acquired international companies, sold companies, raised millions of dollars and won top awards both regionally and nationally.

Dr. Horton has also experienced many setbacks which provides him with a wealth of real-time knowledge and expertise about business successes and failures. Most important is his vast network of relationships around the world with thought leaders and experts in various fields in the forty countries and forty-eight states in the United States of America he has worked. Dr. Horton celebrates his relationship with Christ and is committed to sowing into others. See Bio at Linkedin.

To view an inspirational message on “Discovery”:

Send us your email to receive new materials or to join as a haystack needle pro. IHorton@Scientificproductionventures.com

Dr. Isaac B. Horton, III has more than thirty-two years of business experience of which ten of those years, he worked in major corporations in research, manufacturing, international sales and marketing, strategic planning, and profit loss responsibility. He left corporate in 1994 and has more than twenty-two years of experience as an entrepreneur. Dr. Horton has been awarded over 140 patents, taken companies public, acquired international companies, sold companies, raised millions of dollars and won top awards both regionally and nationally.